Marketing Automation

Inbound Marketing

Be found by your future customers. Attract more customers through relevant and educational content. Create hot leads and meaningful relationships through Inbound Marketing.

Marketing Automation

Marketing Automation, a term you’ve probably come across in one way or another. But what does it actually mean? In short, Marketing Automation is a system that automates your marketing activities. While warming your leads to customers, it gives you time for other things. Sounds pretty good, right?

Marketing Automation is a part of your Inbound Marketing Strategy and helps you to connect your marketing and sales to work towards the same goal. Common and measurable goals that are easy to follow increase motivation and boost your results.

Automate your marketing activities

The fact that your visitors find your content interesting and download things you have produced to your website is fun and successful. But that’s not your main goal. You want to get more customers. Marketing Automation helps you do just that. You can make your marketing completely unique to each customer based on their digital footprint.

With Marketing Automation you create targeted communication and a better customer experience. In return, you get more and higher quality leads and more ROI on activities.

Marketing Automation is more than just sending out emails. Marketing Automation is everything that can be linked to a flow of valuable information. This can include emails, social media, landing pages and events. Think of it as a multi-channel.

When should you use Marketing Automation?

Marketing Automation is one piece of your marketing puzzle. Automating your marketing is a great way to guide your potential customers through your website, social channels and email to generate new leads, while converting your existing ones. There are many areas where you can apply marketing automation:

Social media
Email Marketing
Lead Generation
Lead Nurturing
Management Activities
And much more!

Marketing Automation may sound like a piece of cake, saving you endless amounts of time. The truth is that it is a powerful tool that needs constant care to work effectively. Unfortunately, it’s not a one-time effort that can be shelved. Marketing Automation requires its fair share of love – and that’s when magic happens!

We also help you with:

HubSpot

HubSpot is not only a world leader, but also an amazingly agile and smart tool for your entire business. Bring all your marketing activities together in one tool.

Inbound Marketing